About Us
At House of RaiR, we believe tradition isn’t meant to be preserved in glass – it’s meant to be lived, loved, and reimagined.
Born from the vision to redefine Indian ethnic wear for a new generation, RaiR fuses heritage craftsmanship with contemporary design. Every outfit is handcrafted by skilled artisans, blending centuries-old techniques with bold, modern silhouettes that speak directly to today’s woman.
Our muse is the modern Maharani – powerful, playful, and unapologetically herself. She knows that elegance doesn’t whisper; it commands. Whether it’s a corset lehenga, a fluid organza sari, or a sharp fusion co-ord, each RaiR creation is designed to make her feel confident, celebrated, and seen.
We are committed to slow, sustainable luxury. Every garment is crafted with patience and precision, ensuring quality that lasts far beyond a single season. By choosing RaiR, you celebrate culture with conscience – supporting artisanal legacies while embracing design that is bold, minimal, and globally relevant.
House of RaiR isn’t just clothing. It’s a new language of Indian fashion – one where heritage meets now, and every outfit becomes a story you wear.
Vision
To redefine Indian ethnic wear for a new generation by fusing heritage craftsmanship with contemporary design, creating luxury that is timeless, bold, and globally relevant.
Mission
Our mission is to handcraft premium ethnic wear that empowers women to embrace their individuality with confidence. We honor India’s artisanal heritage while reimagining it for today’s world – delivering minimal, elegant, and sustainable fashion that resonates with the spirit of Gen Z.